Faculty

Dr.Dhanabalan Thangam

Associate Professor of Marketing
Presidency Business School

Dhanabalan Thangam is presently working as an Associate Professor at Presidency Business School, Bengaluru, India. He completed his Post-Doctoral research at Konkuk School of Business, Konkuk University, Seoul, South Korea. He received his Ph.D. degree in Management from Alagappa University, Tamil Nadu, India.

His current research interests are marketing, small business management, and artificial intelligence in management fields. He has authored 3 books, 40 research articles, and 4 proceedings presented at various professional conferences and venues.

He has received two funding supports from the Indian Council of Social Science Research (ICSSR, New Delhi). He has been serving as an Editor and Reviewer for two journals, one from IGI Publisher and the other from Sage Publications.

  • Dhanabalan T. (2024). Urban management and sustainable business by entrepreneurs. International Journal of Human Capital in Urban Management, 9(3), 413-428.
  • Dhanabalan Thangam. (2024). South Asia’s Path to Resilient Growth, 2022, 367 Pages, ISBN/ISSN: 9781513587219, by Ranil Salgado Rahul Anand, Asian Politics and Policy. (Accepted for Publication).
  • Dhanabalan Thangam. (2024). Forging new partnerships, breaching new frontiers: India’s diplomacy during the UPA rule 2004–14, Contemporary South Asia, 32:1, 111-112.
  • Dhanabalan Thangam. (2023). “Predictive Analytics Using Statistics and Big Data: Concepts and Modeling” Journal of the Royal Statistical Society Series A: Statistics in Society (Accepted for Publication) indexed in SCI, SSCI, and Scopus & Web of Science (Q1) (Book Review).
  • Dhanabalan Thangam. (2022). “Sustainable Marketing Strategies as an Essential Tool of Business” American Journal of Economics and Sociology, Vol. 81, No. 2, 360-379. Indexed in SSCI (Q2).
  • Dhanabalan Thangam. (2022). “The Portrayal of Women’s Empowerment in Select Indian Movies” American Journal of Economics and Sociology, Vol.81, No.1, 187-205. Indexed in SSCI (Q2).
  • Received Seminar Grant of Rs.2, 00,000 Lakhs from the Indian Council of Social Science Research in the year 2023 for organizing Two Day National Seminar on “Corporate Sustainability Greenwash and Its Impact on Environment Society and Governance (CSG-ESG 2023)”.
  • Received Seminar Grant of Rs.2, 50,000 Lakhs from the Indian Council of Social Science Research in the year 2020 for organizing Two Day National Seminar “Artificial Intelligence and Robotics in Business and Employment: Opportunities and Challenges (AIRBEOC-2020)”.
  • Got a Patent for a design in 2023 for “Portable Device for Marketing Service” with the publication number 397303-001. Available at: The Patent Office Journal No. 52/2023 Dated 29/12/2023
  • As a convener Organiesed ICSSR sponsored Two day National Seminar on “Corporate Sustainability Greenwash and Its Impact on Environment Society and Governance (CSG-ESG 2024)” on 28th 29th February 2024 at Presidency College, Bengaluru.
  • As a Co-convener Organiesed ICSSR sponsored Two day National Seminar on “India’s $5 Trillion Economy: The Vision, Challenges and Roadmap (5TE)” on 24th and 25th January 2024 at Presidency College, Bengaluru.

Research Credentials

Scopus ID: 57211538069

ORCID: https://orcid.org/0000-0003-1253-3587

Google Scholar: https://scholar.google.com/citations?user=h3l_CA0AAAAJ